Laura Blake Dr. Laura Blake, DPS has extensive industry experience working for major advertising agencies and marketing firms in New York. She developed marketing strategy and promotion for growing technology brands including Canon, Minolta, Okidata, NEC, Denon, and Kyocera in both the consumer and professional product divisions. She is experienced in both qualitative and quantitative research methods in consumer and business-to-business industries.

Dr. Blake is currently an Associate Professor of Management at Nichols College in Dudley, MA. She holds a doctoral degree in Professional Studies, Business from Pace University and a Master of Science degree in Management and Technology from Rensselaer Polytechnic Institute.

Her academic research interests include Corporate Social Responsibility and consumer choice overload in online retail environments.

 Research Services     Sectors
 affiliate analysis     lost customer analysis  associations
 communication plan     market feasibility study  consumer products
 competitive analysis     macro-environment analysis  design / build
 consumer products     micro-environment analysis  financial services
 PESTLE and PEST analysis     customer satisfaction analysis  health care
 ethnographic market study     product & concept testing  hospitality and tourism
 executive interview     sales channel analysis  manufacturing
 focus groups     questionnaires and surveys  life science
 global interviews     SWOT  retail   
 go-to-market strategy     telephone interviews  Company Information
 implementation     win-loss analysis  quesited process
 collaborative partners